Platform for agencies and brands

Check if you're overpaying for influencer marketing

Analyze influencers, manage campaigns and track post results. Calculate real metrics and compare with the market in 30 seconds.

Analyze for free
Profile analysis
Campaign tracking
Post monitoring
Trusted by 500+ agencies and brands

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See who other marketers are analyzing - join them!

Trusted tool for marketers

Join thousands of professionals who use InfluAudit to make better decisions in influencer marketing.

10,000+
Analyzed influencers
in our database
2,000+
Reports generated
for marketers and agencies
35%
Average savings
on influencer campaigns
3
Platforms
YouTube, Instagram, TikTok

Complete platform for agencies and brands

From influencer analysis to campaign tracking - everything you need for effective influencer marketing

Full metrics

CPM, CPV, Engagement Rate, VTR - calculated from real influencer profile data

Market comparison

Compare prices against benchmarks for the category, platform and account size

Fake followers detection

Algorithm analyzes follower samples and detects suspicious accounts

Campaign management

Create campaigns, add influencers, track statuses and budgets in one place

Post tracking

Monitor published post results - views, likes, comments in real time

AI recommendations

Smart suggestions: buy, negotiate or pass - based on data analysis

Package calculator

Select multiple influencers and calculate total CPM, reach and package efficiency

PDF & Excel reports

Professional reports to send to your client or manager

Comparator

Compare multiple influencers and choose the best option for the campaign

How it works?

From influencer analysis to campaign performance tracking

1

Analyze influencer

Paste a profile link or enter data manually - we fetch stats automatically

2

Get recommendation

Algorithm calculates CPM, CPV, engagement, compares with market and evaluates price fairness

3

Create campaign

Add selected influencers to a campaign, set budget and track collaboration statuses

4

Monitor results

Track published posts - views, likes, comments. Measure real campaign ROI

What our users say

Join hundreds of marketers who have discovered the power of data in influencer marketing.

SJ
Sarah Johnson
Marketing Manager
Fashion Brand

InfluAudit saved us thousands of dollars. We used to overpay influencers by 30-40%. Now we know exactly what a collaboration is worth.

MC
Michael Chen
CEO
Social Media Agency

We use InfluAudit to prepare proposals for clients. The CPM calculator and PDF export are game changers - professional reports in a minute.

EW
Emma Williams
Influencer Marketing Specialist
E-commerce

The fake followers detection feature saved us from a scam collaboration. Our campaign ROI increased by 200% since we started using InfluAudit.

Influencer Marketing Knowledge

Practical guides, benchmarks and tips from experts

Frequently Asked Questions

CPM (Cost Per Mille) is the cost to reach 1,000 views. Formula: CPM = (price / views) × 1000. This is a basic metric in online marketing.
CPV (Cost Per View) is the cost of a single view. Formula: CPV = price / views. Useful for comparing different campaigns.
Engagement Rate shows how active the influencer's community is. Formula: ER = (likes + comments) / views × 100%. A good ER is above 3%.
VTR (View Through Rate) shows what % of followers watch content. Formula: VTR = views / followers × 100%. Low VTR (<5%) with high followers may indicate bought/fake followers.
Compare the influencer's CPM with the average for their category and platform. If CPM is >50% higher than average - you're likely overpaying. Our calculator does this automatically.
Average CPM ranges from 30-150 PLN depending on platform (YouTube more expensive, TikTok cheaper), category (Tech/Business more expensive, Lifestyle cheaper) and account size.
Create a campaign, add selected influencers, set a budget and track collaboration statuses (contact, negotiation, confirmed). After publication, add post links and monitor results in real time.
Add a link to a published post (Instagram, TikTok, YouTube) and the system automatically fetches and updates stats - views, likes, comments. This lets you see real campaign ROI.
Basic influencer analysis is free. Pro plan gives access to campaign management, post tracking and advanced reports.
Our data comes from anonymous submissions by agencies and brands using our tool. The more users, the more accurate the data.

Ready to get started?

Choose a plan that fits your needs. Start for free - no credit card required.

Free
0 PLN/mo
  • 5 influencers
  • Basic calculator
  • 2 campaigns
Most popular
Pro
99 PLN/mo
  • 100 influencers
  • AI analysis
  • Post tracking
Agency
349 PLN/mo
  • No limits
  • API access
  • Premium support